Anopura

Anopura - LUXUry Hideaway

PUBLISHED

12 June 2024

SERVICES

Front end Development

INDUSTRY

Hospitality

Landing page development

Anopura Luxury Hideaway, a Jaipur-based resort, offers a culturally authentic staycation experience. They required a landing page to divert ad traffic and capture classified leads efficiently from various ad sources.

I developed a landing page solution for Anopura that integrated a backend system to store leads, automated lead data to Google Sheets, and delivered a seamless user experience while maintaining a luxury brand feel.

UI UX DESIGN

Tech Approach

Backend for lead submission

Built a robust backend to collect leads, ensuring efficient data storage and easy access for analysis.

Use of popup screens

Integrated popups to display relevant information, optimizing scroll space while keeping the design clean and organized.

Custom book-now functionality

Built a robust backend to collect leads without spamming form, ensuring efficient data storage and easy access for analysis.

Problem Statements

Fast site performance

Achieved an A-grade on GTmetrix with a full load time of under 1.2 seconds, ensuring quick user access.

Lead submissions

Implemented a backend that stores UTM information to track lead sources for better ad performance analysis.

Easy navigation

Created a streamlined navigation system for users to easily explore and interact with the landing page.

Project Success

Daily lead volume

The site currently captures 300-400 leads daily, efficiently stored in both the backend and Google Sheets.

Scalability

Designed to handle increased traffic, ensuring the platform remains responsive and adaptable to growth.

Seamless booking flow

By integrating a simple lead capture form and redirecting to the official portal, the user experience remains smooth and intuitive.

PRIYANK